The Edge mixes a rising generation of creative talent with the most senior and successful of its high-achievers and you’ll come together in an unusually direct way. This years theme was making the links between creativity, risk taking and success.
Or so the advertising agency for Sprouts said, who came up with the line in 2004
Other Sprout Slogans include ‘Learn to love a Sprout’ from 2006 which reached 80 million consumers
Read more about the Brussels Sprout
Mapping out some of your inspirations, whether its books, music or the work of other designers. Have some fun designing and visualising the connections between your influences. You may discover hidden patterns among your inspirations and a fuller sense of where you are coming from.
Recharge your design batteries
John O’Reilly and Tony Linkson
Open books and pick out random words. Write individual words on little strips of paper. Place adjectives, verbs, nouns and phrases in separate bowls. Pick out words and use them to make a sentence. Use the unusual combinations to spark creative thinking and to practice making connections.
Idea Revolution
By Clare Warmke
Grafica Fidalga, a trio of letterpress printers in São Paulo, Brazil, who print wood type posters on a 1929 German cylinder printing press. Beautifully Shot.
An ideas bank is a website where people post, exchange, discuss, and polish new ideas. Some ideas banks are used for the purpose of developing new inventions or technologies. Many corporations have installed internal ideas banks to gather the input from their employees and improve their ideation process. Some ideas banks employ a voting system to estimate an idea’s value. In some cases, ideas banks can be more humor-oriented than their serious counterparts. The underlying theory of an ideas bank is that if a large group of people collaborate on a project or the development of an idea that eventually said project or idea will reach perfection in the eyes of those who worked on it.
Many ideas banks are provided as free of charge, or set around certain companies in general to work out new inventions. Although ideas are provided by a community of people, problems can arise when people take the ideas of the site and begin developing them. There is no possible way to prove that the idea on the ideas bank was original and not taken from something else.
One of the advantages of being disorderly is that one is constantly making exciting discoveries. – A. A. Milne
Brainstorming combines a relaxed, informal approach to problem-solving with lateral thinking. It asks that people come up with ideas and thoughts that can at first seem to be a bit crazy. The idea here is that some of these ideas can be crafted into original, creative solutions to the problem you’re trying to solve, while others can spark still more ideas. This approach aims to get people unstuck, by “jolting” them out of their normal ways of thinking.
During brainstorming sessions there should therefore be no criticism of ideas: You are trying to open up possibilities and break down wrong assumptions about the limits of the problem. Judgments and analysis at this stage stunt idea generation.
Ideas should only be evaluated at the end of the brainstorming session – this is the time to explore solutions further using conventional approaches.
An annual Brussels Sprouts Festival is held each October. The first was hosted by Chipping Camden and sponsored by Syngenta, the UK’s largest seller of Brussels sprout seeds.
